Red Bull

Red Bull Music Academy — Talent Scout, 2011

Red Bull Music Academy is one of the most prestigious platforms in the world for discovering and nurturing emerging music talent. In 2011, we joined the academy as a talent hunter for the Turkish market, scouting artists across genres, managing applications, and conducting interviews to identify musicians with the potential and vision to represent Turkey on a global stage. It was equal parts cultural radar work and relationship building, requiring a deep ear for emerging sounds and an instinct for artists who were ready to break through.

Red Bull Warm Up — Project Coordinator, 2015 & 2016

Red Bull Warm Up brought together some of the most exciting emerging acts in Turkey's live music scene. Across two consecutive editions in 2015 and 2016, we served as project coordinator, managing artist liaison and overseeing marketing and promotion to ensure each event reached the right audiences and delivered the kind of high-energy experience the Red Bull brand is known for. Working across both the creative and logistical sides of the project, we helped bring the vision from concept to stage.